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The Cowboy Perspective an exploration of grit, servant leadership, and business philosophy with high performers!


Oct 27, 2023

Paul McEnroe has the most beautiful story. He's been on a journey from an orphan to a guy who led a team that developed the barcode.

‘The Barcode: How a Team Created One of the World's Most Ubiquitous Technologies’

Get the book: https://a.co/d/gDHPoWj

Tennessee Ernie Ford, '16 Tons': https://www.youtube.com/watch?v=jIfu2A0ezq0

Visit us online: https://thecowboyperspective.com/

Topics:

  • [02:38] Introduction to background and upbringing.

  • [03:06] Early life and family in Ohio.

  • [03:33] Education, move to California, and involvement with IBM.

  • [04:00] Introduction to the cowboy way of life.

  • [07:00] Adoption by a loving family.

  • [11:00] Introduction to involvement in rodeo competitions.

  • [14:36] The role of debate and communication skills in life.

  • [15:21] Journey from education to IBM.

  • [20:00] The perspective of cowboys in various aspects of life.

  • [22:29] Introduction to Tina, wife.

  • [27:24] The humility and learning attitude shared by cowboys.

  • [30:10] The Path to Wealth 

  • [32:00] The Role of Starting Your Own Business 

  • [32:08] Focusing on Money vs. Other Values 

  • [32:30] Contributing to Society and Helping Others 

  • [33:13] The Impact of Real Happiness 

  • [34:00] The Invention and Development of Barcodes 

  • [37:46] Social Challenges Faced in Barcode Adoption 

  • [44:12] The Transition to QR Codes 

  • [45:32] Being Prepared for Unexpected Challenges 

  • [52:31] Western and English Saddle Preferences 

  • [54:55] Coping with Personal Loss and Finding Love Again