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The Cowboy Perspective an exploration of grit, servant leadership, and business philosophy with high performers!


Apr 3, 2020

Welcome back Y'all, this episode we take you into the Dudley Household Quarantine with arguably my favorite guest yet, my wonderful & talented wife, Stacy. 

Stacy has had an incredible journey and career, from her first job testing bacteria in milk for her family's dairy, pitching songs on Music Row in Nashville for the legendary Don Light, Tour management for Horse trainer Clinton Anderson and her eventual work with Pederson's Natural Farm's. We also talk about how Napster and Limewire set the stage for the changing of the music industry, the coronavirus quarantine, how we met, and finally our kiddos jumped on the mic to talk about how the quarantine has been for them. Enjoy! 

Important Stuff: 

The Marketing Book Podcast 

Quiet by Susan Cain

Melissa Hartwig Whole30 

Headless CMS 

Thank you to our Sponsors!

Root & Roam Creative  

Byron Hill Music 

The Simple Grocer 

Little Buster Toys 

(2:50) – Neil reads his wedding vows

(4:35) – Mrs. Stacy Dudley, no need to prepare for the conversation

(5:40) – The quarantine: easy for Stacy, not so easy for Neil

(8:10) – The value of introverts

(9:08) – Stacy’s career, working in the music industry

(14:08) – Napster and LimeWire led to a new way to generate revenue

(17:30) – Finding her cowboy, moving to Texas, working for Clinton Anderson, and that one time Neil bought Stacy a horse

(20:55) – Learning a little during each step of the career path – one at a time

(22:00) – Working at Peterson’s and consumer behavior

(25:40) – The 2020s and new ways of engaging

(27:30) – What the perfect thing is – can Stacy pinpoint it?

(29:44) – Building a business without a lot of venture capital or big money and the importance of differentiation and listening to consumers

(34:12) – Appreciating others’ successes

(35:14) – A cowboy walks into a bar… neil@healthypork.com

(36:15) – The dream job from a marketing perspective – openness to experimenting

(38:24) – Current interests and excitement in marketing; WordPress, Headless CMS, and how people consume information

(42:05) – How to learn more about user experience and Root and Roam Creative Studio

(45:10) – How much does Peterson’s focus or lean on competition?

(49:05) – A lesson: If you have something special, pour the resources into it

(51:35) – Coronavirus, shifting the way things are done, and a boom in business

(53:40) – Stacy’s thoughts on the Coronavirus

(55:00) – The kids share their thoughts on the coronavirus

(58:40) – Wrap up

The Cowboy Perspective is produced by Straight Up Podcasts & Root and Roam

www.TheCowboyPerspective.com